Client portal
LaunchScaleCustom
A logged-in surface for the people you do business with — clients, suppliers, members. Intake, document exchange, status tracking, billing visibility, the audit trail of who saw what when.
- Templated
- Auth, role-based access, document storage with versioning, notifications, audit log.
- Tier shape
- Launch ships the core portal with basic roles and a single workspace. Scale adds a customer-facing mobile companion or operator-side admin tools. Custom adds SSO (SAML/OIDC), per-tenant data isolation, and audit trails sized for security review.
Direct-to-customer storefront
LaunchScale
A storefront on a domain you own, with checkout, fulfillment, and a subscriber list — none of it routed through a marketplace platform you don't control.
- Templated
- Product catalog, Stripe checkout, order management, email capture, shipping integrations.
- Tier shape
- Launch ships a single-product or small-catalog store. Scale adds subscriptions, member-only content, or a full customer account portal for re-orders and history.
Operator dashboard
LaunchScale
Live status pulled from the systems you already use — payments, dispatch, support, inventory — into one console. Built so you can stop reading exports at midnight.
- Templated
- Read connectors for common APIs (Stripe, Plaid, Postgres, Airtable, Sheets), aggregation views, alert thresholds.
- Tier shape
- Launch ships a read-only dashboard with a handful of key sources. Scale adds two-way actions (notify, escalate, route, reconcile) and a customer-facing surface that shares the same backend.
Production-grade marketing site
Launch
The site you wish you had: editorial typography, page-level performance, real CMS workflows for non-developers, owned outright. Replaces Squarespace, Webflow, or Framer when brand and performance start to matter.
- Templated
- Responsive layouts, MDX/CMS content layer, OG cards, RSS, sitemap, accessibility defaults, analytics-ready.
MVP / day-zero SaaS
Launch
The first version of a SaaS in front of paying customers. One workflow, auth, billing, deployed. Designed as the wedge — not the whole roadmap.
- Templated
- SvelteKit + Supabase + Stripe scaffold, sign-up + email verification, billing page, a single end-to-end workflow.
B2B SaaS
LaunchScaleCustom
A team-shaped product: orgs with seats, admin UX, seat-based billing, and the integrations B2B buyers expect. Sells into companies, not consumers.
- Templated
- Org / team / seat data model, role-based admin UX, seat-based Stripe billing, invite + onboarding flows, scaffolding for common integrations (Slack, Google Workspace).
- Tier shape
- Launch ships a tightly scoped first version — single workflow plus the org + seat + admin minimum — designed as the wedge for the first paying teams. Scale broadens to multi-workflow with team analytics, integrations, and the polish a Year-1 sale needs. Custom adds SSO (SAML / OIDC), audit logs, custom integrations, and the security surface enterprise IT will ask for.
Web + mobile companion
Scale
A Launch-shape product (portal, storefront, or dashboard) with a customer-facing mobile counterpart. The web is the source of truth; the mobile is the daily-use surface.
- Templated
- Shared API + auth, Capacitor or Expo wrapper, push notifications, app-store submission scaffolding.
Multi-workflow SaaS
ScaleCustom
The "real" SaaS — not the wedge. Auth, billing, two or three core workflows, an admin panel. The product you can sell as a Year-1 contract.
- Templated
- Multi-tenant data, billing lifecycle, RBAC, admin tooling, observability, async jobs.
- Tier shape
- Scale ships the working product across three workflows. Custom adds enterprise-grade primitives (SSO, audit, custom integrations) for selling into IT.
Productized service platform
Scale
A consultancy or agency turning a service into software: a customer portal for orders, an operator backend for delivery, and automation for the repetitive bits.
- Templated
- Customer + operator surfaces sharing one backend, order lifecycle, automated handoffs, SLA tracking.
AI-augmented workflow tool
ScaleCustom
A product where LLMs are the substrate, not a feature — a research assistant, a drafting surface, a triage console. Eval, observability, and cost guardrails handled like real engineering, not vibes.
- Templated
- RAG scaffold, eval harness, model routing, cost tracking, prompt versioning, structured output handling.
- Tier shape
- Scale fits a narrow workflow with bounded eval scope. Custom is right when the LLM ops surface (multi-model, agent loops, deep evals) is itself the product.
Enterprise web product
Custom
A product sold into enterprise IT — SSO via SAML/OIDC, role-based permissions, audit logs, multi-tenant data isolation, an architecture that survives a security questionnaire.
- Templated
- SSO providers (Auth0 / WorkOS), audit log schemas, RBAC primitives, tenant isolation patterns, SOC 2–friendly defaults.
Regulated-vertical product
Custom
Fintech-adjacent, govtech-adjacent, anything with PII and a regulator on the other side. GDPR / CCPA, data residency, encryption at rest, the audit trail your legal team will ask about. (Healthcare-grade compliance — HIPAA, HITECH — remains out of scope.)
- Templated
- PII tagging, data residency patterns, consent management, audit logging, export and deletion flows.
AI-native product backbone
Custom
When the entire product depends on LLM orchestration — agent loops, RAG over private data, eval harnesses, observability across model calls. The eval and ops work is real engineering, not a vibe.
- Templated
- Agent loop scaffolding, eval datasets and harnesses, model routing, cost guardrails, prompt registry.
Custom integration / API platform
Custom
When the value is the integration — a public API or partner platform with webhooks, OAuth, SDKs, public docs, rate limiting, sandbox environments.
- Templated
- OAuth provider scaffolding, webhook delivery + retry, rate limiting, public docs site, SDK generation patterns.